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Virgin Try Harder

After reading Richard Branson book “Stripped Bare”, it’s no surprising the Virgin brand has done well for its self.  Richard has totally understood the importance of positioning his brand and creating...

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Flyglobespan is part of a long list of failures

Flyglobespan, British Airways, where does it stop, the tourist industry has been hammered with negative news and press.   On the BBC last night they were talking about the average staff’s wages, the...

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